Jassiel McBride currently works at the Global Asset Management & Investment Firm BlackRock, as a Video Editor, Motion Graphics Artist, & Social Media Content Creator. He has worked there for the past three years editing well over 100 videos across all social media platforms. One of Jassiel’s greatest accomplishments was presenting a creative deck to BlackRock’s Global Creative Sect. This deck contained graphics & visual content strategy, re-imagining a more visually pleasing YouTube channel through the use of cohesive thumbnail designs. These designs were approved by Global Creative and now stand as the visual-standard across all of BlackRock’s social media video series today. Jassiel created stress-tested project templates for these social video thumbnails that are now being used across the company by BlackRock Editors and Designers world-wide.
Jassiel has also played a large role in pushing the BlackRock brand forward by working closely with Kelli Hill - the Vice President of Global Marketing. He has created custom animations based off of Kelli’s sketches and has even story-boarded out the shotlist of BlackRock’s newest video series: Quick Question.
Jassiel also works closely with Stevie Manns - the Vice President, Podcast Producer for The Bid. He has mixed & cleaned audio at a pro-level as well as animated motion graphics for a plethora of podcast episodes. He has also worked in De-Script to transcribe and edit podcast episodes prior to launch.
Lastly, Jassiel McBride is now currently the BlackRock in-house TikTok Videographer. He has used his knowledge in cinematography, design and pro-level audio to elevate the quality of BlackRock’s TikTok videos, resulting in improved viewership and company prestige.
WINNER of TWO 42nd Annual TELLY AWARDS
1) Outstanding Social Issues Online Content and
2) Outstanding Directing Online Content (Nathan Hale Williams)
Bernard David Jones, Dyllon Burnside, Thomas Hobson, along with Jenifer Lewis bring Johnson's words to life in this dramatic reading of his book, All Boys Aren't Blue. Each of the characters represent a Johnson at different stages of his life. The memoir is a firsthand account of trials, tribulations, and triumphs that have made George M. Johnson into the person they are today.
Credits: Video Editor/ Colorist
Visionaries is an audio drama fantasy series created by writer | director Richard Seneque. As the art director, I work closely with the show-runner to produce quality visual content for the series’ social media marketing campaign. Once produced these visuals are then published through paid social media ads such as Facebook, Instagram, and Spotify to our target demographic.
In the year 2185, the world is distinguished by two races – the Visionaries and the Dead-eye slaves. The Visionary race is the next step in human evolution. They have unique eyes which endows them with special abilities. Humans unable to evolve are slaves to the Visionaries because of their powerless eyes. These Dead-eye slaves open rebellion against the Visionaries.
Credits: Art Director, Social Media Video Producer
Website: visionariesaudiodrama.com
During my time at the Madison Square Garden, I had the opportunity to work closely with the Head of Brand Marketing for the NY Rangers on a high budget commercial video production. This same video was later used on an array of social media marketing campaigns for the team throughout the year. The video was success and we saw a spike in ticket sales 37% spike in ticket sales that year.
Credits: Video Producer
A love letter to summer in New York City featuring the world famous Rockettes in one of the city’s most iconic venues, Radio City Music Hall.
This was probably one of the largest and most costly productions I’ve helped produce to date. All video was shot in RAW 2K on four different Arri Alexas, armed to dollys, gibs, a steadycam, and a crane. Creative director across all MSG brands: Alonzo Davilla entrusted me as the sole Video Editor & Colorist behind the entire production. That was a HUGE responsibility, one that I’m proud to have delivered on.
Credits: Video Producer, Editor
Production: MSG Networks
Website: rockettes,com
Pixinity is a transport to a digital wonderland! It's an immersive one-of-a-kind, interactive pop-up art exhibit located in the heart of Soho!
Stretching across 10 rooms of pixel-perfect, FOMO-worthy, Instagrammable photo-ops, Pixinity NYC lets you play in the captivating universe of your favorite classic retro, 8-bit games! As a video game lover I had a blast capturing the beauty of this place!
Credits: Video Producer, Editor, Colorist
Website: Pixinity.com
Working with the WNBA has to be one of the highlights of my career so far. Together we developed the ‘Her Story’ commercial video campaign which we then outsourced to a high end production house for execution. The footage was then entrusted with me for editing, motion graphics, and final touches pre broadcast.
Credits: Video Producer Colorist, Animator
Hip hop producer | artist SNAKECHILD debuts with the music video titled Xantastic. The film is a wild neon ride depicting the story of his addiction and the impact on his serious relationship. A dark and personal story filled with fluorescent fun, Xantastic is the ultimate trip.
Credits: Film Director, Executive Producer
Sweet Shadow is a Kickstarter funded live action/ animated hybrid film directed by Jassiel McBride and Richard Seneque.
In the pre-production phase I took helm of art directing all visual aspects including: style framing, story boarding, and shot listing. During the production phase I directed the cinematography and crew while Richard guided that actors through their scenes. During post-production I directed a team of eight incredibly talented artists including: animators, rotoscopers, compositors and background artists. It was a massive undertaking but together, my co-director and I accomplished a one of a kind film and visual aesthetic that’s sure to wow audiences.
Synopsis: When a broke stripper gets thrown out on the street by her landlord, she resorts to stealing from a crack house to pay her rent.
Credits: Film Director, Executive Producer
The #WARMYOURTHOUGHTSUP project launched by Ottepel clothing, is intended to promote positive and creative thinking among young adults all over the world. The project was first launched on Instagram, where people posted their stories about creative thinking that changed the world for the better. This video was inspired by Jack Romashov, who posted the best story about his passion for graffiti and spray paint art, and how he was fighting uniformity in the landscapes of his native city. Ottepel believes that creative and 'warm' thoughts save lives and make positive changes. Warm your thoughts up, do something good everyday, and spread the message!
Credits: Video Producer, Editor, Colorist
Kanye West’s Mercy. Nominated for 2 MTV VMA’s for Best Hip Hop Video and Best Editing. Featuring performances by Big Sean, Pusha T, and 2 Chainz. While working at Omega Darling I aided in the post production process, including the assembly of a single seamless take (one continuous shot) from dozens of performances.
Credit: Rotoscoper
Director: NABIL
Label: Island/Def Jam – G.O.O.D Music
Production: DONDA
Edit: Eric Greenburg
Radio & television’s charismatic twin sisters, Lulu & Lala, have captivating fans with their energetic and infectious personalities on KTU’s 103.5 – The BEAT of New York an iHeart Radio Station. With over 10 years in the radio biz, the dynamic duo are gifted hosts, and have carried their loyal following of fans everywhere they go.
I’ve had the opportunity to film them on several occasions including their hosting events and fashion photo shoots.
Credits: Video Producer, Editor, Colorist
Website: luluylala.com
This is a collection of Island Records signed artist social media videos that were designed, edited, and published for marketing campaign purposes. These videos where promoted and published by Island Records marketing strategists as well as artist managing teams via Spotify, Instagram, and Facebook.
I produced these videos through the award winning design agency: Pulse Creative in Manhattan NYC.
Credit: Content Creator | Video Editor
Website: islandrecords.com
I edited a series of social media spots for the Westchester Knicks based off some of their game highlights.
Credits: Video Editor
Food For Thought is a video that depicts the story of the Venetian physiologist, Sanctorius and his discovery of mysterious weight loss before food discharges the body.
This animated video was conceived and produced at Omega Darling for Wireless Generation to be output to a mobile educational game application. From building beautiful physical sets to carving out miniature models, I worked with Omega's in-house team to build this production from the ground up, literally.
Credits: Animator, Concept Artist
This video was a joy to edit during my time at Madison Square Garden. The Radio City Hall Company wanted a fresh new re-cut of the beloved Will Ferrel inspired musical and MSG Networks chose me! I added new shots, color touch ups, and even fun new animations to give a little extra magic to the returning show.
After premiering on live TV, this video was then distributed by the MSG Marketing team via social media outlets including Facebook, Twitter, Youtube, and Instagram.
Credits: Video Producer
Production: MSG
Over a summer internship at award winning studio- Omega Darling, I had the opportunity to illustrate and animate for their client: MTV sponsered comedian Saint Germain and his funky new web series- In Security.
Credits: Animator, Illustrator
Production: Omega Darling
Pressure is a digital band/ zombie music video showcasing my abilities in puppet animation and 2D compositing. The video was inspired by the need to create content from scratch. Every asset including the instrumental soundtrack for this video was self produced.
Credits: Video Producer, Animator
Between Something & Nothing is musical statement piece by NYC based R&B Artist COR.ECE. The film touches on themes of intimacy, struggle, and empathy between two men in love.
Credits: Executive Producer, Editor
Idea Machine Studio, based out of Brooklyn NYC is known for their insightfully light hearted explainer videos. I enjoyed working with their client Talari to produce these custom illustrations that fit their brand guidelines and told their story as well.
Credits: Video Producer, Animator
Production: IdeaMachine Studio
When I first graduated from Parsons, I couldn’t find an illustration job to save my life! (That was my college major btw). So I started applying for video jobs. I found a job opening for a Spanish speaking video editor position based out of Norwalk Connecticut. I got the job!
There I learned how a real-time kitchen film studio set works. I was an understudy for an amazingly talented lead video editor who taught me the ins and outs of the Avid editing software. The oldest industry standard for broadcast and team editing. I edited over 150 how-to recipe videos for one of their biggest clients- Kraft. I also aided in the Spanish translation for voice over artists at their built in sound recording studio.
Credits: Video Editor | Translator
Production: Handmade Studios
Award winning record producer, recording artist, and guitarist- Nile Rodgers returns to the Madison Square Garden with Chic for the biggest show of their careers.
I personally interviewed Nile Rodgers as he shared his setlist with me for that night’s show! With top chart hits like Le Freak! & September, it’s no wonder the Garden sold out!
Credits: Film Director, Producer
Reelio is a well known influencer marketing agency based out of Manhattan NYC. I was sought out and hired by their art director, Rachel Appel, to direct and produce a series of in-house training videos for the company’s new hires. I worked closely with their design team to capture their space and executives in a way that fit their brand look as well as their educational needs.
Credits: Video Director, Producer
The Sweetwater Clifton ‘City Spirit’ Award pays tribute to local heroes who have made a significant difference in the lives of others. The award is named in honor of the late Knicks great, Nat “Sweetwater” Clifton, who was the first African-American to play for the Knickerbockers. Recipients of this award epitomize the same trailblazing characteristics of the Knicks Legend.
Recipients are recognized at center court at Madison Square Garden on a monthly basis throughout the Knicks season and receive a $5,000 donation to a charity of their choice.
MSG VP Creative Director- Courtney Brown Warren asked me to produce a humbling video for the that years winner- Harlem Grown founder Tony Hillary.
Harlem Grown is an independent, non-profit organization whose mission is to inspire youth to lead healthy and ambitious lives through mentorship and hands-on education in urban farming, sustainability, and nutrition.
Credits: Video Director, Producer
Production: MSG Networks
Website: harlemgrown.com
Just Drink More Water- was a Parsons School of Design senior thesis that I aided in as a Video Producer. The concept was simple, our bodies are similar to plants; we need to keep them healthy and well hydrated. Theres no better way to do that than gulp down that pure H2O.
Credits: Video Producer
As one of the leading barbers and entrepreneurs in the hair industry, Harry Houdini takes no “shortcuts” when it comes to delivering the ultimate quality hair service. It's no surprise that his clothing brand retains the same level of finesse and attention to detail.
I had fun opportunity of creating a hand drawn custom t-shirt design for the Houdini Style brand.
Credit: Designer
Website: houdinistyle.com
Love for Passion is a film about a young African-American dancer, Jeffrey Love, on the eve of his New York City debut. Jeffrey is distracted by his estranged father, Darryl Love who shows up after being absent for ten years. In a highly dramatic confrontation, Darryl now seeks forgiveness from his son for a multitude of transgressions. Love for Passion also celebrates the breakthrough of fathers loving their sons while confronting the breakdown of the father/son relationship.
Credits: Production Assistant, Lead Video Editor
Director: Nathan Hale Williams
Production: iN-Hale Entertainment, LLC
At design studio Omega Darling I aided in the conceptualization and animation of this charming video for their client Duck Brand duct tape. This video was animated using what’s called puppet animation. The characters were first designed as whole objects, then separated at the joints and limbs to create rotational movements.
Credits: Storyboard Artist, Animator
